Wednesday, May 03, 2006

Microsoft - Yahoo merger?

Microsoft is apparently on the talks with Yahoo for either a tie-up or an acquisition which would place it competitively on the Search Engine market against Google. Microsoft has invested a lot of money in its search technology, though not very successful in its hunt for the Google's share of Web Searches. With its new AdCenter advertising service, it hopes to close the gap with the competition and with a merger with Yahoo and the combination of technological advances, this would mean a system that is better able to meet the challenge of Google.

Check this out! Google also earns millions of dollars from typos in web addresses by serving advertisements on domain names that are mis-typed and owned by other bodies not connected to the parent company or domain name!!

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